Case studies, reports & downloads

Real Brand Lift results, benchmark data and practical guides from campaigns we've measured across digital, TV, audio and social.

Showing 5 resources

The State of Brand Lift in 2026 Report

The State of Brand Lift in 2026: On Device Benchmark Report

Exploring Brand Lift performance by media channel across the funnel.
Brand Lift's Biggest Mistake: Why Ad Recall Falls Short Guide

Brand Lift's Biggest Mistake: Why Ad Recall Falls Short

Understand why you can't trust Ad Recall as a proxy for advertising exposure.
VW & PHD Report

Understanding the Drivers of Brand Love

On Device helped Volkswagen reveal insights to boost campaign ROI.
Measurement Medical cover Guide

Need a Brand Lift Measurement Medical?

Discover if your Brand Lift Measurement has picked up some unhealthy habits.
PepsiCo & OMD Report

Unlocking Smarter Media Investment for PepsiCo

Explore how our 'Always on' solution measured performance across 4 brands.

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