Built for advertisers and Media agencies

Turn media planning into a science.

Remove measurement blind spots and understand the performance of your whole campaign. Build the evidence you need to plan with confidence and make smarter channel investment decisions.

Brand Lift data for planning intelligence

One consistent measurement framework cuts through the complexity of today’s fragmented media landscape.

Compare channel performance

Remove measurement silos and make like-for-like comparisons across your media mix with consistent, independent Brand Lift data.

See what worked and where

Reveal which channels, audiences and creative were most effective at shifting brand metrics.

Make decisions faster

Get granular, actionable insight without piecing together separate studies or waiting months to know what to do next.

Our cross-media partners

We help our partners measure and enhance their cross-media campaigns

How we help our partners

One methodology across your media mix. One clear view of campaign performance.

Your media channels in one place

Measure up to 12 channels at once, including Digital, Social, TV, BVOD, OOH, PROOH, Audio and more.

Know who was really exposed

Single-source passive exposure identifies real advertising impact without relying on claimed ad recall.

Real people, real opinions

Our verified panel ensures your results are based on genuine, quality-assured respondents.

Make decisions with confidence

Fully balanced exposed and control groups create robust, comparable Brand Lift results across channels.

Make cross-media campaigns fully accountable

Comprehensive Brand Lift Data

Know what worked, why it worked and what to do next.

Brand Lift Scorecard

Reveals campaign impact on our 7 metric brand funnel, including spontaneous awareness, consideration and purchase intent.

Creative Diagnostics

Unpacks the creative drivers, bringing consumer reactions to life and providing essential context to the media performance.

Benchmark Comparisons

See how your campaign performs relative to industry standards, based on category, media and methodology.

Our Cross-Media work

Recent Cross-Media case studies, research and analysis.

Case Study: Understanding the drivers of brand love for VW

How On Device helped Volkswagen and PHD uncover the drivers of Brand Lift and sentiment to inform smarter media investments.

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Whitepaper: Unlocking the power of cross-media brand advertising

Download our whitepaper to learn how consistent, comparable data across channels produces actionable insights for more effective media planning.

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